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Table of Contents | Sample Chapter | About the Contributors

Marketing Your Indexing Services, 3rd Edition
Edited by Anne Leach

Table of Contents

Introduction

Madge Walls

Chapter 1: Index Ignorance—A Sorry Fact

Anne Leach

Chapter 2: A Marketing Action Plan

Susan Danzi Hernandez

Chapter 3: Getting Started: Résumé Strategies for the New Indexer

Susan Danzi Hernandez

Chapter 4: How to Market Your Indexing Services

Anne Leach

Chapter 5: How to Get Clients

Matthew Spence

Chapter 6: 50, Count 'Em, 50

Carol Roberts

Chapter 7: Schmoozing 101, or Marketing by Word of Mouth

Carol Roberts

Chapter 8: The ASI Indexer Locator

Enid L. Zafran

Chapter 9: Keeping Editors Happy

Sylvia Coates

Chapter 10: Your Website: How to Build It and Market With It

Mary Harper

Chapter 11: Twitter, Facebook, and MySpace Demystified

Ted Janusz

Chapter 12: Social Networking Strategy

Seth Maislin

Contributors

Index

Rossinna Ippolito

Back to Marketing Your Indexing Services, 3rd Edition
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